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AR for All.

XREAL (formerly Nreal), founded by Dr. Chi Xu in 2017, is a leading global provider of consumer AR glasses. The company designs, develops, manufactures, and markets AR eyewear, alongside related hardware and software solutions. Leveraging core competencies in optical engineering, edge co-processor integration, and algorithm development, XREAL has successfully transitioned from display-centric devices to comprehensive spatial computing platforms, with a growing focus on AI-empowered wearables. With a retail presence spanning over 40 countries and regions, XREAL has maintained the #1 position in global AR glasses sales revenue for four consecutive years (2022–2025), per iResearch.

NO.1

Global AR market share

2022-2025 in a row

NO.2

Global Smart Glasses Market

2025

40+

Global Sales Network Coverage

2025

Milestones

Stay X.
Stay REAL.
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